For those of you who are not yet familiar with Twitter, at first glance it can seem like a puzzling and pointless tool used by attention-deficient adults and prepubescent kids to flood the Web with a raging torrent of asinine announcements and useless updates. Fortunately, there's much more to it than that. Discover great uses for Twitter, from the free new e-book, This Is Your Brain On Twitter: A Business User’s Guide To The Fast-Growing Microblogging Phenomenon.
Continue reading...13. March 2009
If you run a business, it would be nice to offer your employees, customers or vendors a convenient system for submitting ideas to improve the company, your products and your services. Better yet, it would be ideal to allow others to vote and comment on the ideas submitted, to gauge which ones are most popular. This concept is not new—think about the old "Suggestion Box" sitting on the counter next to the cash register—but it's been vastly improved thanks to the web. Fortunately, it is very easy and affordable to start your own idea management site.
Continue reading...18. February 2009
Whether you're embarking on a broader social media/social marketing effort for personal or business reasons, there are a number of things that will help make the process go more smoothly.
Continue reading...27. January 2009
For most people who run a web-based or even a traditional business, there comes a time when you realize you can't do everything yourself and expect to get ahead. Staring at your growing list of tasks, you realize you need outside help, whether it's for bookkeeping, accounting, graphic design, copywriting, promotion, web programming or any number of other tasks. So how do you go about finding the right talent at the right price?
Continue reading...11. December 2008
Learn about more top tools for web-based entrepreneurs and start-ups. These applications will help with lots of tasks, from "getting things done" to sending out email blasts and editing photos.
Continue reading...4. December 2008
In this multi-part series, I'm going to cover various applications that I've personally used and can recommend to anyone starting a web-based business. Although I'm not using any software for e-commerce or other really advanced activities (yet), I'm using some smart stuff behind the scenes. Read on for my first round of useful applications.
Continue reading...19. November 2008
For anyone launching a website, a critical action item on your to-do list will be finding a good web host. With all the thousands of options available, how do you make the best decision? The primary criteria are reliability, customer support and a focus on web hosting. By taking the time to choose a host wisely, you will avoid a lot of hair pulling and teeth gnashing.
Continue reading...27. October 2008
With the advent of the Web 2.0 movement, many sites began to provide a better experience. Finally, web developers had some decent tricks up their sleeve to make sites more usable. But an even bigger shift is happening. A growing number of websites and software tools now allow non-developers to express themselves online, quickly, cheaply and non-technically. Welcome to WebYOU.0.
Continue reading...13. October 2008
Wordpress is a fantastic platform for launching a blog or small website. However, it does come with a learning curve, especially if you are a novice with server lingo or HTML. It pays to get someone to help you get it set up correctly from the start. You also need to learn or brush up on some simple HTML and photo editing techniques.
Continue reading...7. October 2008
So you want to start a website? There are an overwhelming number of options available, both in terms of the software you'll use for the initial setup and ongoing maintenance, and the hosting platform or environment where your site will live. It can frankly lead to analysis paralysis trying to pick the "best" system to use. There is no 100% perfect system out there. But some are more user-friendly (especially for beginners) than others.
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31. March 2009
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